FOR IMMEDIATE RELEASE
Golden, Colorado
Firebox Training has made a lot of friends in the YouTube world of instructional technical training tips and videos over the years with video views exceeding 123,000 over the last 2 years alone. The videos have been a very popular promotional vehicle for the growing IT training company driving a significant number of leads to the main website leading to client engagement. For Firebox the integration of the free training videos on-site makes sense. Firebox is hoping to drive more direct traffic to the website by utilizing YouTube integration tools to embed the videos on the specific application pages showing potential clients a taste of the level of instruction without having to pay for it. Free Java training tutorials and free Oracle training videos are two of the areas the company has seen a spike in interest and views for recently through their YouTube channel and the business is following suit.
Firebox Training has a very active free oracle and java video sections on their video channels, but the recent upgrades to the website better integrates this content making it even easier for the website visitor to discover. The direct access to relative content related to website visitor searches will also lead to longer engagement on site which is part of the goal with having the videos displayed on site in addition to the popular YouTube channel.
Additional upgrades to the site include live chat, integrated technology news, and easy social media sharing, via Facebook, Twitter, Linkedin and email a friend buttons. Firebox had made it easy to send a link to a co-worker or print a course outline to submit to management for training request approvals. Firebox Training understands that IT training is a very customizable business and they have become well known for their flexibility in providing solutions for their clients. With this understanding Firebox has added a request a quote form on all course details pages, making it a quick and easy process to receive a customized course quotation for either on-site or instructor lead virtual classroom settings.
In speaking with Firebox director of marketing and sales, Shawn Johnson, “Sometimes it is the little changes, which have the biggest impact,” Johnson continued “We strive to make doing business with our company easy. These simple upgrades are consistent with that philosophy.”
“Making our site more customer centric and building truly useful content for the IT community was our objective” Johnson added. “In fact, we have created many of the videos based on tip requests sent though our website and our YouTube channel.”
Firebox Training was founded in 2007 in Golden, Colorado. Since that time Firebox has delivered training for well known organizations including, General Dynamics, Bank of America, Comcast, Fidelity Investments, Time Warner, Vertafore, NREL, US Navy, US Army and HP, just to name a few. Instructors travel to client locations across the globe. Most recently they completed training in Sydney, Singapore, London, New York, Austin, Seattle and Denver.
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